Blogs

WISE NYC Metro Hosts “Power Play: Up Close With…” Panel Discussion

By WISE NYC Site Admin posted 04-03-2026
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The NYC Metro Chapter of Women in Sports and Events (WISE), closed out Women’s History Month with its 16 th annual “ Power Play: Up Close With…” on Tuesday, March 31, 2026. Civic Hall was filled with women eager to learn from four leaders working at the intersection of sports, technology and innovation. Together, they tackled a central question: where are the women in sports business, and what do they do? This panel brought together women shaping how fans connect with sports, with a clear focus on innovation and technology, grounded in their individual career paths and experiences. The program kicked off with introductions from the Program Panels ...
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2026 Power Play Featured Panel Line Up

By WISE NYC President posted 03-18-2026
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In celebration of Women's History Month, WISE NYC Metro is proud to announce that the sports technology and innovation sector will be the featured focus for Power Play 2026, our annual signature event dedicated to advancing the conversation around women's leadership in sports and events. "Power Play: Up Close With…" is a one-of-a-kind panel event showcasing senior and executive-level women from the same organization or sector of the sports business world. These industry leaders represent a variety of disciplines, offering unique insights into career growth, leadership development and the evolving landscape of sports and entertainment. Technology is reshaping ...
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Inspired. Bold. Leadership. Takes Center Stage Aboard the Intrepid

By WISE NYC Site Admin posted 12-12-2025
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WISE NYC Metro Celebrates 10th Anniversary Women of Inspiration Event Inspired. Bold. Leadership. Takes Center Stage Aboard the Intrepid The NYC Metro Chapter of Women in Sports and Events (WISE) celebrated a major milestone on December 9, 2025, the 10th anniversary of its Women of Inspiration Awards Reception aboard the iconic Intrepid Sea, Air and Space Museum. The room shimmered in silver, a fitting tribute to a decade of elevating women leaders across the sports business. This year’s honorees represented three industry powerhouses: Christine Burke , Chief Commercial Officer, New York Road Runners (NYRR); Jennifer O’Sullivan , Chief Operating ...
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Four new leaders, one mission: supporting women in sports through WISE NYC Metro committees.

By WISE NYC Site Admin posted 11-10-2025
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Leading with Purpose and Paying It Forward We are proud to announce the appointment of four new members who will lead key WISE NYC Metro committees, bringing strategic vision, industry expertise and a shared commitment to advancing women in sports business. Each will play a vital role in shaping chapter initiatives, driving engagement and delivering meaningful member experiences to our community. Marketing & Digital Technology Committee Chair: Alexa Schnoor – Alexa leads strategy for all outbound communications and defines the chapter’s external voice. A marketing strategist with deep experience in brand storytelling and digital engagement, she ...
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2025 Women of Inspiration Honorees Announced

By WISE NYC President posted 10-30-2025
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FOR IMMEDIATE RELEASE WISE NYC Metro Chapter Announces 2025 Women of Inspiration Honorees New York, NY — October 30, 2025 — In its 10th anniversary year, the WISE NYC Metro Chapter is proud to announce the 2025 recipients of its prestigious Women of Inspiration Award: Christine Burke, Chief Commercial Officer at New York Road Runners (NYRR); Jennifer O’Sullivan, Chief Operating Officer at New York City Football Club (NYCFC); and Julie Souza, Global Head of Sports Strategy at Amazon Web Services (AWS). “These women represent the bold leadership and enduring impact that define our community,” said Van Adams, President of the WISE NYC Metro ...
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WISE NYC Metro Welcomes New Board of Directors and Mentoring Committee Leadership

By WISE NYC President posted 06-20-2025
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FOR IMMEDIATE RELEASE WISE NYC METRO CHAPTER WELCOMES THREE NEW BOARD MEMBERS AND ANNOUNCES NEW LEADERSHIP FOR MENTORING COMMITTEE New York, NY — The Women in Sports and Events (WISE) NYC Metro Chapter announces the appointment of three accomplished executives to its Board of Directors, along with new leadership for the Chapter’s WISE Within Mentoring Committee—one of WISE’s most recognized national programs. These appointments strengthen the Chapter’s ability to deliver dynamic, relevant programming while advancing the professional development of women across every stage of their careers. Board of Director Appointments Cristina Blanca Hoffman, ...
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The Streaming Economy

By WISE NYC Site Admin posted 06-13-2025
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Streaming Is Reshaping the Sports Business—Are You Ready? Sports media rights are no longer a behind-the-scenes business—they’re front and center, driving headlines, investment, and strategy. At our June 12th panel, held at The New York Times Conference Center, WISE NYC Metro hosted a rare, behind-the-scenes conversation featuring Danielle Carney (Amazon), John Lasker (ESPN+), William Mao (Octagon), and Jon Stainer (Nielsen Sports), moderated by Sportico’s sports business reporter, Jacob Feldman. Together, they unpacked the evolving value of live sports, platform growth strategies, and what media rights really mean in a streaming-first world. Framed ...
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Reimagining the Stadium Experience: WISE NYC Metro Hosts Industry Panel with NYCFC

By WISE NYC Site Admin posted 05-22-2025
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On May 21, WISE NYC Metro presented a forward-looking conversation at NYCFC’s Experience Center in Manhattan, bringing together professionals across sports, technology, and entertainment to explore the evolving role of stadiums in the modern sports ecosystem. The event spotlighted Etihad Park, NYCFC’s new stadium slated to open in 2027 in Queens. But the discussion extended far beyond the physical structure. Panelists examined how stadiums are being reimagined as multi-use, community-integrated destinations that serve fans, residents, and businesses year-round. Panelists Included: Nicole Chaplin , Executive, Global Partnerships , KLUTCH Sports ...
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2025 Power Play Featured Organization

By WISE NYC President posted 03-06-2025
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In celebration of Women’s History Month, WISE NYC Metro is proud to announce that Boardroom will be the featured organization for Power Play 2025—our annual signature event dedicated to advancing the conversation around women’s leadership in sports and events. Power Play is a one-of-a-kind panel event showcasing senior and executive-level women from the same organization or sector of the sports business world. These industry leaders represent a variety of disciplines, offering unique insights into career growth, leadership development, and the evolving landscape of sports and entertainment. Why Boardroom? Founded by Kevin Durant and Rich Kleiman, Boardroom ...
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Thank You For An Incredible Year In 2024

By WISE NYC Site Admin posted 12-19-2024
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This has been an extraordinary year—marked by growth, collaboration, and inspiring moments that reinforce the WISE mission. We kicked off the year with a sold-out Speed Mentoring Roundtables event in January and wrapped up the year with another sold-out gathering—the Women of Inspiration Awards earlier this month. Highlights included our Women’s History Month signature event, Power Play, which celebrated the trailblazing women of NYRR, a summer kickoff with the USTA in Queens, and the first-ever brunch hosted by the USGA at their New Jersey campus. Book Club sessions created spaces for intimate and inspired discussions with authors, fostering deeper connections ...
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WISE NYC Metro Announces the Appointment of Sarah Crennan to the Board of Directors

By WISE NYC Site Admin posted 12-19-2024
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WISE NYC Metro Announces the Appointment of Sarah Crennan to the Board of Directors New York, NY – December 17, 2024 The NYC Metro Chapter of Women in Sports and Events (WISE NYC Metro) is pleased to announce the appointment of Sarah Crennan to its Board of Directors. A seasoned leader in sports media and entertainment, Crennan brings over 15 years of experience in content marketing, communications, and audience engagement to the organization. Most recently, Crennan served as Vice President of DTC Content at the NBA, where she led the content strategy team for the relaunch of the league’s direct-to-consumer products in 2022. Prior to joining the NBA, ...
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2024 WISE NYC Metro Chapter Women of Inspiration Awards Event

By WISE NYC Site Admin posted 12-16-2024
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The NYC Metro Chapter of WISE hosted its annual Women of Inspiration Awards Reception on December 4, 2024, at the Hard Rock Cafe, Times Square in New York City. Sponsored by the NBA and Scripps, this year’s event honored women who embody the WISE mission, are positively impacting the sports and events industries while serving as role models and mentors for other women. The year-end holiday celebration honored Lauren Cohen , Vice President of Partner Management and Operations, National Basketball Association ; Amanda Kraus , Chief Executive Officer, USRowing ; and Christina LaBrie , Senior Vice President Player Relations, Major ...
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2024 Power Play Up Close With NYRR

By WISE NYC Site Admin posted 03-29-2024
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We celebrated Women's History Month with our signature program -- Power Play featuring an all-star line-up of executive-level women sports business leaders from New York Road Runners, the world’s premier community running organization. The event was hosted at the NYRR RUNCENTER featuring the New Balance Run Hub that is home to an inclusive running community. Attendees got the chance to network over coffee and breakfast before listening to an insightful panel discussion about the unique experiences of being an executive leader in the sports world. The panel was moderated by Broadcast Journalist Dara Aaron K. and featured Christine Burke, SVP of Strategic ...
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2024 Speed Mentoring Recap

By WISE NYC Site Admin posted 03-29-2024
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Speed Mentoring Roundtables, is a WISE Within national signature mentoring event. SMR 2024 took place on Wednesday, January 24th at the Midtown location of the New York Hilton Hotel. The event brought together a diverse group of professionals from various organizations within the sports and entertainment industry, providing chapter members with a unique opportunity to connect, learn, and grow through the innovative format of speed mentoring roundtables. The event boasted an impressive lineup of eight established professionals who volunteered their time to serve as mentors. We are deeply grateful for Adriane Devereux, who served as event facilitator guiding ...
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Mentoring Coffee Break - The Mentor Perspective

By WISE NYC President posted 01-26-2022
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In recognition of Dr. Martin Luther King, Jr. Day of Service and International Mentoring Day, WISE NYC Metro hosted a mentoring coffee break with our chapter president @Van Adams , principal of the VanAdams Sports Group and founder of Gathering on the Greens and former Women of Inspiration honorees - @Elisa Padilla , MBA, former CMO at the Brooklyn Nets and brand builder; Renée E. Tirado, Esq. former Chief Diversity Officer at MLB and Gucci; and trailblazing sports broadcaster with Yankees Radio, @Suzyn Waldman . Here are a few key takeaways as first captured by @Nicole Smart professional development chair and founder of Smart DEI Solutions. Renée ...
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WISE NYC METRO CHAPTER NAMES NBA AVP TO BOARD AS MENTORING CHAIR

By WISE NYC President posted 01-10-2022
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NEW YORK, N.Y., (January 10, 2022) – The NYC Metro Chapter of Woman In Sports & Events (WISE) today announced that it has appointed Cheryl Stallings, associate vice president of content for the National Basketball Association (NBA) to its board of directors. Stallings has global responsibility for overseeing digital and sports content for development, production and programming in international markets. She has spent most of her 25+ year career with the NBA, initially as a logger and working her way through the ranks as producer, director of production, and senior content director. As a member of the NYC Metro Chapter board of directors, Stallings will ...
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Chapter Community Launch

By WISE NYC President posted 09-28-2021
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September 28, 2021 (New York, N.Y.) - The NYC Metro Chapter of Women in Sports and Events (WISE) announces the launch of a new digital platform, WISE NYC Metro Chapter Community. Access is granted exclusively to current members of the NYC Metro Chapter and is intended to help members foster connections and facilitate personal growth. Chapter members will be able to post sports business topics for discussion and ask questions about industry topics that matter to them. The platform will be available 24/7 giving members the opportunity to seek career guidance and give feedback at a time that is convenient to them. The NYC Metro Chapter also announces a new ...
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New Look, New Site, Big Changes

By WISE National posted 11-23-2020
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When it comes to professional success, you always have to be maintaining your relevance and increasing your value. It’s something women in the business of sports understand and relentlessly pursue. To match that drive and live up to our mission of empowering women, WISE is evolving, too. We’re excited to announce some big changes, starting with a refresh of the WISE brand. WISE women are multidimensional. They’re strong leaders displaying professionalism and integrity while reflecting the industry in which they work — spirited, fun and dynamic. When they come together, they channel an energy that is nothing short of magic. Thanks to the dedication and storytelling ...
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Chapter Announces 2017 Women of Inspiration

By WISE NYC Site Admin posted 11-19-2020
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FOR IMMEDIATE RELEASE CONTACT: Nachamah Jacobovits - (917) 715-0998 Marietta Daniel - 917-415-4022 NYC Metro Chapter of Women in Sports and Events to Honor 3 Industry Leaders at Women of Inspiration Celebration NEW YORK, NY – November 13, 2017 – The NYC Metro Chapter of WISE (Women In Sports and Events) today announced that on Tuesday, December 5, it will recognize as 2017 Women of Inspiration Bonnie Bernstein, veteran broadcaster and founder of Walk Swiftly Productions; Susan Cohig, senior vice president, National Hockey League Business Affairs & Integrated Marketing and Amy Scheer, chief commercial officer for the New York Red Bulls. The ...
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