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Insights: How to Build a Resume that Shows Your Value

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Ask the Expert! Through WISE Insights,Connect with knowledgeable experts to receive honest and thoughtful answers to your career-related questions, or read about challenges your peers are facing.


Submitted by: WISE Cleveland member | 6-15 years professional experience

I’m working on revising my resume and have read countless articles about how I should quantify my work experience since hiring managers want to see numbers, stats, etc. In a communications role, it’s very difficult to pinpoint what my day-to-day tasks (publications, social media, relationship-building) “converts” into. Any advice on how to compose my resume to show my value as a potential employee when there really isn't a statistic available?


It's always important to make your resume stand out. First, try identifying accomplishments and narratives among your functions for yourself. Surely you created or originated content, or an approach that reached key people to enhance your brand. Then connect quantitatively: how many pages; how many issues and frequency; how many events; did circulation increase; did attendance or revenue increase due in part to your efforts? How many hits did you get in your social media platforms?  How many times was your content shared? Consider using Google Analytics, My Top Tweet by TwitSprout, or comprehensively, HootSuite to find the stats that count!

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Lauren Gordon

About Lauren Gordon

Lauren Gordon, Career Counselor at Career Transition for Dancers, provides counseling, group programs, seminars and training. A psychotherapist, EAP consultant and career counselor in private practice in New York City, Lauren serves the arts, sports and other communities. She is on the program committee of Career Development Specialists Network and has written about career transition, including a chapter on athlete career transitions in "Applying Sport Psychology."

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